SC Asset
SC Asset
SC Asset's resort-coast condominium and detached-housing pipeline. The Bangkok Boulevard masterplan covers the Hua Hin corridor.
Presence in Hua Hin
SC Asset is a Bangkok-listed developer owned by the Shinawatra family with a portfolio that spans condominium (Centric series), detached housing (Bangkok Boulevard, Granada) and luxury single-family residences (The Crest).
On Hua Hin the focus is detached-housing pipeline rather than condominium, with the Bangkok Boulevard masterplan as the corridor flagship. Product targets the Thai second-home buyer and the upper-mid foreign-resident community.
SC Asset corporate governance and balance sheet are among the strongest in the Thai residential sector, which matters for buyers focused on developer counterparty risk.
Positioning
Upper-mid corporate developer with strong balance sheet for Hua Hin detached-housing buyers.
Selected developments
1 projectA selection of known SC Asset developments in Hua Hin. This list is editorial and may not reflect the complete active portfolio. Brand-claim partners may submit updates.
Bangkok Boulevard Hua Hin
Detached pool-villa estate.
Hua HinCompleted
Updates and additions submitted via brand claim are reviewed by Latitude editorial.
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Reference reading
The Hua Hin Foreign Buyer Guide
Foreign-ownership rules, the corridor breakdown, taxes, visa routes and the pitfalls. The complete editorial guide for Hua Hin property buyers.
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